Votion Referral Loop

How Votion Leverages Customer Referral Loops to Grow Their B2b Platform

Company Overview Votion is an enterprise SaaS platform that enables marketers and brands to drive audience engagement and drive lead generation through their digital Bracket marketing platform. The company was founded by Craig Zingerline & Stephen Phillips  in 2015 and bootstrapped their initial growth, then went through the LAUNCH Accelerator, raised a small Angel round

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How do B2B SaaS companies improve their performance marketing?

I was recently talking to a founder of a B2B SaaS platform who asked me how B2B SaaS companies like theirs can improve their performance marketing. The person whom I spoke to was having a really hard time justifying the expense of spending money in Facebook and even Google because the time between lead to

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